Certainly got to watch a video on

http://foundation.bz/

Comedians in Cars Getting Coffee

This is unique. I just landed on this. Still discovering.
www.comediansincarsgettingcoffee.com

Quote by Ben Graham

Have the courage of your knowledge and experience. If you have formed a conclusion from the facts and if you know your judgment is sound, act on it - even though others may hesitate or differ. You are neither right nor wrong because the crowd disagrees with you. You are right because your data and reasoning are right - Benjamin Graham

Must see before i die: Khajjiar, Himachal

Khajjiar is a hill station in Chamba district, Himachal Pradesh, India, located approximately 24 km from Dalhousie. Khajjiar sits on a small plateau with a small stream-fed lake in the middle that has been covered over with weeds. The hill station is surrounded by green meadows and dense forests. It is about 6,500 feet (2,000 m) above sea level in the foothills of the Dhauladhar ranges of the Western Himalayas and snowy peaks can be seen in the distance. It is part of the Kalatop Khajjiar Sanctuary. Khajjiar can be reached from Dalhousie, the nearest major town and hill station, by bus in an hour or so. It has a rare combination of three ecosystems: lake, pasture and forest, all in one place.

Must see place before i die!

How are you shaping the world that’s to come?

“The most powerful person in the world is the story teller.
The storyteller sets the vision, values and agenda of an entire generation that is to come."


Brilliance: http://www.businessinsider.com/steve-jobs-story-teller-2013-7

The Fortune Cookie Principle

THE 20 KEYS TO A BRAND STORY

1. The Truth. 

What business are you in? Car companies don’t just manufacture boxes to get people from A to B.

2. Purpose. 

The reason you exist.

3. Vision. 

What impact do you see your business making in the world?

4. Values. 

Your values reinforce the vision for the business, shape its culture, and guide its behaviours.

5. Products and Services. 

Do they live up to the story you want to tell?

6. Your People. 

Leaders and employees, their values and posture.

7. Value you deliver. 

Think beyond features and benefits. People don’t buy what you do; they buy how it makes them feel.

8. Name and Tagline. 

Your opening move.

9. Content and Copy. 

Your content and copy are the way you woo your customers. They are your voice and the way you communicate your brand’s personality.

10. Design. 

The visual shorthand that helps people to make decisions about your brand. It also shapes the user’s experience of your products and makes them work better.

11.Your Actions. 

How you do everything, from greeting customers to answering the phone and requesting payment,

12. Customer Experience. 

Customer experience is everything that happens when people encounter your brand and how it makes your customers feel.

13.Price and Quality. 

The price you charge and the quality of what you sell or serve sends a signal to the right people.

14.Perception. 

Your position is your customers’ perception. It’s shaped by the way in which you touch their hearts, not by how you manipulate their thinking.

15.Distribution. 

How you get your products and services into the hands of customers sends them a signal about your brand. It can also provide a competitive advantage.

16.Location. 

Your location has to align with your business strategy.

17.Ubiquity or Scarcity. 

Do you want to have a product in every store, or will being selective about where your brand is stocked align with your story? Is your plan to have a presence on the tablet of every consumer with access to an Internet connection, or will you serve just a handful of consulting clients each year?

18.Community. 

Your audience. The people you want to reach out to. Those your brand resonates with. The people who feel like they belong and who want to share your story.

19.Reputation. 

The story your customers tell about you. How your idea and brand story is spread. What one person says to another to recommend your brand.

20.Reaction and Reach. 

How your customers behave towards your brand. Lines at the Apple store.

Source: http://thestoryoftelling.com/the-fortune-cookie-principle/?utm_source=rss&utm_medium=rss&utm_campaign=the-fortune-cookie-principle

quote by e. e. cummings

“when man determined to destroy
himself he picked the was
of shall and finding only why
smashed it into because.”


“To be nobody but
yourself in a world
which is doing its best day and night to make you like
everybody else means to fight the hardest battle
which any human being can fight and never stop fighting.”


e. e. cummings